You have never been in control. The Audience is in control. They always have been. by Tom Webster at Edison Research
PEN POINTS: Disproving the Attack on the Great Man of History
The ultimate disproving of the attack on the great man of history is this internet meme. “For anyone who believes that an individual can’t change history, let me tell you about a person who ate a bat in China about six months ago.” Ryan Holiday – The Daily Stoic Podcast – Episode 133
PEN POINTS: Would Winston Churchill Declare War On The Coronavirus?
Historian Andrew Roberts and Ryan Holiday talked leadership, character, and how one person can change the world on the Daily Stoic Podcast. Roberts, the author of Churchill, Walking With Destiny, noted that if Winston Churchill were alive today he would very much think we are fighting a war against the coronavirus. Roberts read the following […]
PEN POINTS Michael Osterholm on Covid-19’s Forest Fire Spread
“I’m actually of the mind right now, I think this [COVID-19] is more like a forest fire. I don’t think that this is going to slow down. I’m not sure that the influenza analogy applies anymore. I think that wherever there is wood to burn, this fire is going to burn. And right now we […]
Robert Riggs’ Reincarnation Into A Digital Media Entrepreneur
Internet entrepreneur Brian Clark, the pioneer of content marketing, asked me to explain the personal transformation from mainstream journalism to digital media entrepreneurship. My article appears in Clark’s personal growth newsletter Further which is aimed at Generation X. However, I address career survival strategies that everyone from Baby Boomers to Millennials can apply to our […]
6 Words That Should Be In Your Crisis Management Vocabulary
Business moves at the speed of light in digital media. When a crisis comes calling there is little time to reach for the thick notebooks filled with written crisis media management plans. Precious seconds tick by as your critics or even competitors take over your brand message online. Professor Venky Shankar, Ph.D., in the Mays […]
How To Make Your iPhone Videos Look Professional With Affordable Camera Gear
This iPhone video rig enables you to quickly produce short talking head soundbites to upload to social media channels. You can also use it on location to shoot interviews as well as b-roll. I tested a wide variety of low camera cost gear to produce professional quality iPhone video. After trial and error, I found […]
How To Claim Your Custom URL on LinkedIn For Personal Branding
Here’s How To Set Up A Personal Branding URL For Your LinkedIn Public Profile A custom URL like a branded domain name is critically important to personal branding. Most of us include a link to our LinkedIn profile in our email signature and share it on business presentations. The URL that LinkedIn automatically assigns to […]